FIVE STEPS, EVERY JOB
Five steps, on every job.
The same five steps run a €600 image set and a €100,000 launch. Small work skips the first two. Nothing skips the rest.
- 01
Diagnose
We read the brand, the market, the competitors and the assets that already exist.
DIAGNOSTIC NOTE - 02
Orient
We decide what to say and where to look, and write it down before anyone designs anything.
DIRECTION DOCUMENT - 03
Compose
Concept, design, drawing, prototype — the idea made visible.
CONCEPT PRESENTATION - 04
Produce
The work is made, checked and handed over.
DELIVERY PACKAGE - 05
Grow
Launch, measure, improve, decide what happens next.
REPORT & NEXT CYCLE
One person on our side runs all five steps, whichever practices are involved. You never get handed between departments.
Start a brief